ALL-IN: Discover the reference brand in surf ponchos and water sports accessories!

ALL-IN celebrates its 10th anniversary this summer. The brand created by Jean-Baptiste Caste in 2012 has never stopped innovating for the comfort of practitioners before and after session. They play in the big leagues and are now among the leaders in changing ponchos and comfort accessories for board sports, in France and in Europe. Discover this brand founded and manufactured in Hossegor / Seignosse. Ponchos, waterproof sports belts, covers / covers for boards, for car seats, beach towels, slippers, caps, bags... Everything to live your passion for skiing in harmony with the elements, in all seasons and in an eco -friendly way -friendly… And with this tenth anniversary, a surprise: the opening of a neoprene wetsuit repair workshop in Seignosse : ALL-IN Wetsuit Repair (in fr).

Photos and video of the article © ALL IN

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The creation of a brand, to meet specific needs

Jean-Baptiste has been windsurfing and surfing since he was 5 years old. Changing in all weathers, in the cold, the rain or on a crowded beach, he knows. It is on the beach and in the waves that he imagines a range of high quality products, made to last and above all useful: The ALL-IN surf and changing ponchos were born with the creation of the company in 2012, 10 years ago ! For comfort before and to change after the surf session, what could be better than this change cabin to wear, colorful, comfortable, soft and flexible, easy to maintain? ALL-IN makes its ranges and Jean-Baptiste quickly realizes that he is not the only one to find his products practical: the enthusiasm is very palpable and today the brand is distributed by more than 300 retailers in France and 18 countries in Europe. ALL-IN Sport Beach Company is a different brand because it offers excellent quality products, colorful and designer fabrics, thick, a mix of organic cotton terry towel and velor (on the outside) which guarantees comfort thermal and the pleasure of wearing ponchos all the time: for the style, but also and above all the practicality of use.

In 10 years, the range of products imagined, designed and made in the workshop (by Véronique !) has grown. Ponchos are available in several shapes, sizes and colors, for men, women, children ... The patterns are unique , modern and original , the shape has been worked to allow freedom of movement (when you need to change), a perfect intimacy while being a real stylish garment to move around. The range has been extended to plaid ponchos for the home (the beach, the sofa, the van, etc.), they are designed with 100% recycled materials. Long sleeves, short sleeves, very long or shorter, waterproof, they are available in a whole range, always with the same quality requirement and ergonomic and practical shape.

Essential surfing accessories

A whole range of derivative products is added to the ponchos, they can be found in stores selling All In products or on the All In online store.

The Salty Belt is a belt made of Yulex, a natural rubber that looks like neoprene, lightweight and environmentally friendly. It's a patented model, the idea of which appeared to Jean-Baptiste, who like everyone else put his keys behind his car wheel, wondering if he was going to find it after his session! No need to worry anymore, put your personal belongings in the waterproof belt module and go surfing with it! Obviously, it also works for hiking, trail running, cycling...

The changing bag is the solution to avoid getting sand and salt water everywhere in the car and the house, after a session or even an outing to the beach. Just stand up in the bag, undress and close the bag which is waterproof. It is then brought back to the shower at home and all the grains of sand and sea water remain trapped in the bag.

Covers for boards and car seats : to protect your board from bumps during transport. These are chunky, colorful socks that are soft and easy to use. The same goes for the seat protectors / covers, they are soft and easy to put on to preserve your car.

Beach towels: made of the same environmentally friendly material as some ponchos, they are very large, with a pocket to slip things in to protect from the sand and even a cord to hang it up. They have thought of everything at ALL IN.

Picnic mats: the essential accessory for adventurers and not only when going to the beach or on a sliding session. Camping, picnics, hiking, it adapts to all situations. 2mx2m, holding cord, thick and resistant material… what more could you ask for?

Other products can be found on the ALL IN online store and in stores.

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Repair, preserve, recycle, ALL IN values

ALL IN conveys eco-friendly values and these are not just words! Proof of this is the launch of a new brand activity: the repair of neoprene surfing suits. A good wetsuit is not cheap… When you make such an investment, for it to last, you have to maintain it! To do so, repairing your wetsuit as soon as it starts to wear out guarantees a long life for this perfected technical garment . Véronique, the talented seamstress of ALL IN opens her workshop to the repair of wetsuits. Just get in touch with the company, and drop off the suit (which, depending on the addicts and the seams to be sewn, can be done very quickly!) or send it by post if you are far away. Take advantage of your visit to the Landes to come and have your wetsuit repaired!

Other ALL IN actions:

For shipments, the boxes are reused , do not be offended if a delivery box is not new, it is thanks to this gesture that 4000 boxes per year are saved! No more individual plastic bags to wrap produce either, instead a nice polypropylene canvas bag (the same material as mulching canvases) which are reusable.
For indoor plaid ponchos, as well as for some beach towels, ALL IN uses recycled materials . The fabrics are globally all certified by the OEKO-TEX standard 100 and Azo-free, to limit the use of dangerous products in the creation of textiles, which are in contact with our very soft skin!
The suppliers and manufacturers of the materials and raw materials used in the development of the products have been carefully selected on the quality of the products, but also on the CSR type values of the companies (fair wages, working conditions, etc.). They have been the same for more than 10 years, they have immediately made lasting things!
A novelty: ALL IN offers its customers to send back their ponchos, towels and other products to recycle them and give them a second life. Smart!

Here you are familiar with a brand of character, which you will enjoy finding on store shelves, but also on their ALL IN online store. If you were looking for a useful gift for a surfer friend (a change bag?), a hiking friend (a picnic mat?), a chilly teenager (a plaid poncho) or a beach addict ( change poncho?), here you are with good ideas, made in France, made in the Landes!

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